ABOUT US

SAMANTHA FLORES

Founder of Experience Carnival Rio

My love affair with Rio started on a girl’s holiday in the year 2006. It was literally love at first sight and from returning to my hometown of London within six months I had quit my job as a Board Director at a PR agency, packed up everything I owned and moved here

Unable to continue my profession of Public Relations without the required portuguese fluency, I fell into buying and selling properties whilst immersing myself in everything that Rio had to offer. One thing led to another and before I knew it, I had become a property agent and in 2010 set up In Town Property which today is one of Rio´s top property letting and buying agencies.

I’ve always had a deep love for dance and I was immediately drawn to Samba. The intoxicating rhythm, joy and freedom it represents. On arrival I decided it would be essential to learn Portuguese but just as important would be Samba and within my first few months living here had begun samba lessons.

In 2011 I paraded in the Rio Carnival for the first time. It was the most incredible and life affirming experience. I’d never felt such adrenaline and pure happiness than singing at the top of my lungs as I samba all the way down the Avenida at the Sambodromo. I was hooked and since then have been in the parade every year since.

I’ve always had a deep love for dance and I was immediately drawn to Samba. The intoxicating rhythm, joy and freedom it represents. On arrival I decided it would be essential to learn Portuguese but just as important would be Samba and within my first few months living here had begun samba lessons.

In 2011 I paraded in the Rio Carnival for the first time. It was the most incredible and life affirming experience. I’d never felt such adrenaline and pure happiness than singing at the top of my lungs as I samba all the way down the Avenida at the Sambodromo. I was hooked and since then have been in the parade every year since.

Over the last six years I have had the opportunity to parade with some of Rio’s top samba schools, from Uniao da Ilha, to Mocidade, Beija Flor to Imperio da Tijuca. In 2017 I had the incredible honor of dancing for Imperio da Tijuca as their Musa for the first float that opens the school called the Abre Alas, it was an unbelievable experience!!

I’m so passionate about this city, carnival and samba. It brings unadulterated joy to the world and I want to share my love and experience with others. I think everyone needs a chance in life to live out your sparkle moment and can’t wait to bring this magic to you!